Animals are best friends of human beings, so we usually take them as logos or symbols in our daily life. But if we just use simple animal image as a logo, it seems monotonous and meaningless. How can we use our love animals to design stunning logos? How should we associate animals with our enterprises? And in which way can we give unique meanings to our animal logos? Here are two tips about animal logo designing.
1.We should put some factors related to our enterprises on animal logos, so does the animals.
Look at these animal logos from logo maker and we will find job factors on them obviously: a fireman’s suit on a dog, a tie on a giraffe and a red hat on an ox. Through these job factors, we can know what a company does at first sight.
When brands choose to represent themselves with animals, they often pick animals that are characterized, whether accurately or not, by the traits they want to showcase themselves. The firehouse dog is a good partner of fireman which can help them launch rescue work. The giraffe with a tie symbolizes office worker and the ox represents those hard-working people. All of them link to the enterprises.
2.We should add philosophy meaning related to brand and animals in logos.
Swarovski: The swan has long been associated with royalty and the Austrian crystal maker makes great use of the bird to convey a sense of sophistication, elegance and class.
Penguin: Penguin Books have brought high-quality books to market at an affordable price for decades. The cheerful and friendly bird represents that they have been loved by successful generations of readers, young and old.
WWF: The WWF is the world’s largest international environmental organization, working across 90 countries to assure the ecological and environmental wellbeing of Mother Nature. The use of a panda, one of the world’s most endangered mammals, reminds us of the fragility of the natural world and our responsibility to be good stewards.
In short, relevant brand factors and philosophy meanings should be reflected in animal logos. And using animals in design is a very effective method of describing a brand culture. If you are inspired by this blog, just try logo maker to design your animal brand logos.